Culture Eats Strategy For Lunch | Fast Company

Culture is the environment in which your strategy and your brand thrives or dies a slow death.

I would say this even stronger: culture is what is implemented in the organization and in the head of the employees while strategies, plans and organization charts are incomplete and one dimensional sketches of what we want the organization to be. The problem is that we think that we can bypass the concept of culture to get directly from these sketchy plans to changed organizational behavior, when in fact the changed culture is what we really want to achieve.

(via millersmessages)

#Quotes #advertising #culture

3 months ago

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  7. revoltfactory reblogged this from millersmessages and added:
    Culture is the environment in which your strategy and your brand thrives or dies a slow death.
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  23. rafaelfajardo reblogged this from emergentfutures and added:
    Cultural Shifts are difficult — challenging, in todays argot — and demand constant reinforcement to actualize.
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  26. sunshine001100 reblogged this from emergentfutures and added:
    Excellent article.

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